Services
Google Business Profile Optimization Services
Google Business Profile optimization is the ongoing work of making your free Google listing complete, accurate and active — correct categories and services, real photos, current hours, consistent business data and a steady flow of reviews — so it earns visibility in map results and gives searchers a reason to choose you.
Is this for your business?
- Local businesses that appear in search but not in the map results
- Owners who claimed their profile years ago and haven't touched it since
- Multi-location businesses with inconsistent listings
- Companies whose competitors have far more recent reviews
The listing most businesses ignore does the most selling
For local searches, the map results usually sit above everything else, and many people never scroll past them. Your Google Business Profile is what fills that space — and unlike your website, it's free.
Most profiles are half-finished. A single category, no services listed, a stock photo, hours that are wrong on holidays, and a handful of reviews from three years ago. Fixing that is often the fastest visible improvement available to a local business.
- Primary and secondary categories are the strongest relevance signal and are usually set wrong
- Service lists and descriptions are frequently left empty
- Photos are the first thing people judge and the last thing owners update
- Review recency matters as much as review count
What Bodhi delivers
Setup and verification
Claim, verify and secure the profile, including recovering access to listings created by a previous provider.
Categories and services
Primary and secondary categories chosen against what actually ranks in your market, with a full service list and descriptions.
Business description and attributes
Accurate, readable description plus the attributes customers filter by.
Photos and posts
A realistic upload cadence using your own photos, plus posts for offers, updates and seasonal services.
Review workflow
A simple request process tied to job completion, plus response templates you can adapt — never fake or incentivised reviews.
Service area and NAP consistency
Accurate service areas and matching name, address and phone across the directories that feed maps.
Spam awareness and monitoring
Watch for unauthorised edits, duplicate listings and competitors using fake addresses or keyword-stuffed names, and report where appropriate.
Reporting and maintenance
Monthly insights on discovery searches, calls and direction requests, plus ongoing upkeep.
How we work
- Step 1
Audit
Full profile review against the competitors ranking above you.
- Step 2
Correct
Categories, services, hours, description, attributes and data consistency.
- Step 3
Activate
Photos, posts and the review routine start running.
- Step 4
Maintain
Monthly upkeep, monitoring and reporting — profiles decay when left alone.
How success is measured
- Discovery searches vs. branded searches
- Profile views, website clicks, calls and direction requests
- Review count, rating and response rate
- Map-pack visibility across your service area
What it depends on
- Google controls categories, features and verification, and changes them regularly
- Proximity affects map rankings and can't be optimised away
- We can't promise a specific ranking position, and we won't create fake reviews or fake locations
- The term is 'Google Business Profile' — the old 'Google My Business' name was retired by Google
Frequently asked questions
Get your profile working like a lead source
Request a free Snapshot Report — it includes a profile review — or book a strategy session to go through it together.
Prefer to talk now? 845-372-5993 · Info@Bodhi-Digital-Marketing.com